Sales and marketing skills training: Win and grow more profitable business
Does this title sound daft? Read the following true story then tell me... Although this is about a company providing medical services, the horror is nothing to do with what happens to the patients. It concerns a small company that provided: A 24-hour turn around service of laboratory … [Read more...]
I just received the introduction to an article by Jeffrey Gitomer in my mail box and would love to link you to the full article but, sadly, the site won't allow it. So I'll direct you to his site home page instead. You might want to see other stuff there. Anyway, in the article I'm referring to … [Read more...]
Who do you think will be more predisposed towards you: Someone who doesn't "know you from Adam" or somebody who has been referred to you by a person they respect? Especially in times of economic uncertainty people will be careful who they spend their money with. So if you think it's non-u to … [Read more...]
When I grow up I'm going to be-. I thought I'd check out the mobile airtime company that was hassling me. I found two different sites on the Internet, both in the same style, though different colours, and identical head office contact details. Neither had information about key people in the … [Read more...]
Prepare yourself for making your calls by getting into the right frame of mind Be sincere This one is pretty self-explanatory: If you don't believe in what you're doing it's a con, plain and simple. You may get away with it for a while but you'll be found out sooner or later. … [Read more...]
Maybe you’ve found that the water’s muddy and cold. If you’re struggling to be seen as more than a commodity – the market’s less buoyant and people are buying on price - now's the time to look at doing one of 2 things and they're not that different: If you're not a commodity you need to … [Read more...]
Everybody loves getting referrals and recommendations but the more specific they are the more likely that there will be a 'fit'. So let's take an example: Suppose I know someone who is looking for someone to completely 'make over' her bathroom: New everything. As it happens, we had ours … [Read more...]
T:+ 44 (0) 20 7209 1284 or M:+ 44 (0) 7879 628 367 The name of this site - Small Business Training And the tag line underneath it - Sales and marketing skills training: Win and grow more profitable business ...pretty well explain the aims of this site since 2006: Good sales and marketing … [Read More...]
We’re delighted to have Ben Kench as our Guest Blogger and you’ll see you’re actually getting 3-for-1 blogs here! Ok…Selling With Social Media…we’ve covered a couple for very important points thus far. Tip one – new thinking, a new sales strategy Tip two – Be social, it’s called social media after all I hope you’ve [...]
Precised extracts from my email inbox this morning: “…the Publisher of the Orange County Register in the USA (a newspaper that is the third largest in California) says: “The Register has to become a 21st century business… We can’t have the same model that worked 10 years ago.” His approach has been to offer premium [...]