http://www.smallbusinesstraining.co.uk Improve your sales and marketing skills: Win and grow more profitable business Wed, 10 Feb 2010 15:35:11 +0000 http://backend.userland.com/rss092 en I read in the news earlier about Kraft's decision to continue with the closure of the Somerdale factory in Keynsham after the takeover of Cadbury. This was despite its alleged earlier indication that it would keep it open even though plans to close it were already well advanced. It's not ... http://www.smallbusinesstraining.co.uk/marketing/crafty-kraft-or-long-term-own-goal Okay, so you run or work for a company. That may be a big part of you. Yet it's not the whole story by a long shot, is it? How often do you step back to get a perspective of the whole, great big picture and see how your work is ... http://www.smallbusinesstraining.co.uk/marketing/you-plc We often feature customer service here and the importance of getting it right - never more so than dealing with a customer complaint. Or even preventing a problem turning into a complaint... so I thought I'd share this with you... Background A land line went down here the other day and I ... http://www.smallbusinesstraining.co.uk/marketing/did-you-say-something-bad-about-me With recruitment issues way at the back of many companies' minds in the current economy, this may seem like weird timing to raise the issue of the potential 'risk' involved in employing young women: Will she decide to go off and have babies? If she's already a mother, what happens when ... http://www.smallbusinesstraining.co.uk/marketing/employing-young-women When the manufacturer long upheld as a shining example of Gemba kaizen and the use of PDCA, quality management and all things 'lean' gets it wrong, it does so in the unrelenting glare of the global media! Toyota car recall hits US, Europe and China pulls no punches and shows the ... http://www.smallbusinesstraining.co.uk/business/when-toyota-gets-it-wrong Reading an article this morning that said: "Many small business owners do not have the complete range of skills required and are forced to learn as they go along." Well there's a surprise ;-)! It went on to say: "A recent survey we carried out at Made Simple Group clearly showed ... http://www.smallbusinesstraining.co.uk/marketing/make-your-website-work I was catching up on reading earlier and thought I'd share links to a couple of blogs I subscribe to. They're both written by American males yet there the similarities probably end... you'll see each has his own distinct slant on life and business and the way the sites are used. I ... http://www.smallbusinesstraining.co.uk/business/competition-and-selling-wheres-the-focus Does this title sound daft? Read the following true story then tell me... Although this is about a company providing medical services, the horror is nothing to do with what happens to the patients. It concerns a small company that provided: A 24-hour turn around service of laboratory tests results to the private ... http://www.smallbusinesstraining.co.uk/marketing/build-a-profitable-business I just received the introduction to an article by Jeffrey Gitomer in my mail box and would love to link you to the full article but, sadly, the site won't allow it. So I'll direct you to his site home page instead. You might want to see other stuff ... http://www.smallbusinesstraining.co.uk/marketing/pain-free-selling-jeffreys-view Who do you think will be more predisposed towards you: Someone who doesn't "know you from Adam" or somebody who has been referred to you by a person they respect? Especially in times of economic uncertainty people will be careful who they spend their money with. So if ... http://www.smallbusinesstraining.co.uk/marketing/when-did-you-last-ask-for-a-referral