Looking to increase your sales in the credit crunch?

I have put together 5 tips that have worked for us.

Have a read, try them and tell us what you think.

1. Be a human.

Have you lost the human touch? Companies don’t buy, it’s people who buy, and they buy other people.

2. Advise more than you sell

You will sell more as a person who is trusted for good advice than, someone who goes straight for the kill.

3. Be approachable

If you go for the hard sell every time you met your customers, they may dread your phone calls and visits. Be personable, be approachable and you will get more business.

4. Every impression counts

From your first meeting, to your last meeting. Make every impression a favourable one, it’s you who they will be more inclined to remember and call.

5. Don’t take your customers for granted

When things are tough, many companies look at ways of saving money. Don’t take it for granted your customers will always come back. Treat each sale with respect, and if there are ways to save money tell your customer and they can make the decision.

What do you think? Want to share some of your own with us?

Sarah Arrow

Sales success for freelance and self employed couriers 

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Linda Mattacks is the author of a series of training courses available at SellingForBusiness.co.uk developed to provide easily accessible training for small businesses who are not in a position (or may not want) to take time out to attend formal training sessions.

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