Selling by Payment?

Posted by Sarah Arrow on 16 August, 2008

A customer is standing by the vacuum cleaner display. The Sales assistant approaches the customer and ask “are you looking for a upright or cylinder?”

Which letter best describes the selling skills?

Product knowledge know what you are selling.

Acknowledge customer- make eye contact

You now establish the customers need & wants

Match the products to the needs & wants

Ensure the customer is satisfied.

Now close the sale

Take the money!

I was inspired by this when I visited the local electricity shop. It is kiss inspired (keep it simple stupid).

Source: Leo Cussons, Work Connexions Link

I like the idea of following “payment” to make the sale.

Does it only work for face to face sales or can it be adapted for over the telephone and when you need to sell services?

What else other acronyms do you follow to make the sale?

Regards

Sarah Arrow

Sales success for when you drive for a living
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Linda Mattacks is the author of a series of training courses available at SellingForBusiness.co.uk developed to provide easily accessible training for small businesses who are not in a position (or may not want) to take time out to attend formal training sessions.

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