Quite a lot, it would appear! Our Selling For Business sales and marketing communications skills course is well established. Yet it has always been a Big Thing for the owners of micro and small businesses (that it's aimed at helping) to take on board and commit to somebody in the company … [Read more...]
Just do it!
... is a line that appears in our Build Firm Foundations course because we think Nike have got it right. Yet it applies to anything in your life or business that you know isn't right and needs fixing. You'll always be able to think of a thousand reasons (excuses) why it's not quite the right … [Read more...]
Why you should reward referrals
Forgot to mention this in the previous post, yet it's important: You should always know how a new customer came to you as you will either have been making contact with him or her or you will have asked how they heard about you. So, when a customer refers a potential client to you, you'll know … [Read more...]
Sales, marketing, research: What do you want?
Hi there I know you're visiting (from the stats and because you tell me so when we speak terrestrially) but many of you are not interacting online. Is it just because you're reserved or shy? Or do we need to focus more on certain areas to provide you with the help you need to successfully grow … [Read more...]
Beware advertising “opportunities”
If you're offered an advertising "opportunity" I strongly suggest you do your homework before taking your decision. I was phoned a few days ago by a chap representing the publishers of a growing business handbook. The publishers are well known and the publication is sponsored by the Institute … [Read more...]
Use Testimonials to Keep and Get More Business
How can you use testimonials to keep business? You should be regularly checking that your customers are happy with your business service - you can't afford to assume that they are. The world is changing and customers are aware of competitive offerings and, though many will still not say a word … [Read more...]
Just do it!
... is a line that appears in our Selling For Businesscourse because we think Nike have got it right. You'll always be able to think of a thousand reasons (excuses) why it's not quite the right time for you to improve your sales and marketing skills: You're too busy servicing (sometimes … [Read more...]




